A Review Selection Method based on Consumer Decision Phases in E-commerce
نویسندگان
چکیده
A valuable small subset strategically selected from massive online reviews is beneficial to improve consumers’ decision-making efficiency in e-commerce. Existing review selection methods primarily concentrate on the informativeness of and aim find a that can reflect informational properties original set. However, changes diets during two-phase decision process are not fully considered. In this study, we propose novel problem finding diet-matched with high diversity representativeness, which better adapt review-diet conversion attribute-oriented experience-oriented between two phases. decision-phase-based method named DPRS further proposed, involves steps: classification selection. step, probability being or estimated by prior knowledge-aware attentive neural network. second heuristic algorithm, namely stepwise non-dominated superiority strategy, introduced seek solution problem. Extensive experiments real-world dataset demonstrate outperforms state-of-the-art terms both
منابع مشابه
Agent-based Consumer Learning in E-Commerce
In the age of information and knowledge, the role of business companies is not only just to sell products and services, but also to educate their consumers. Educating consumers with extremely diversified backgrounds about technical knowledge is an important part of competitive advantage. To succeed, modern companies need to develop the best education technologies and teaching philosophies. The ...
متن کاملTransforming Consumer Decision Making in E-Commerce: A Case for Compensatory Decision Aids
To facilitate online consumer decision making, a number of e-commerce businesses are augmenting their Web site features. The Web-based decision support for consumers is often provided by eliciting consumer preferences directly or indirectly to generate a set of product recommendations. The software that captures consumer preferences and provides recommendations is called a Web-based decision su...
متن کاملBehavior Study on Consumer Driven e-Commerce
The growth of internet availability and rise of affordable express parcel delivery services for the general public in China has greatly impacted people’s consumer behavior. More and more consumers have joined in on the growing market of online shopping and e-commerce. One group of these consumers prefer searching through various websites, combing through different products and prices, then deci...
متن کاملGlobalization of Consumer E-Commerce
This article reviews globalization aspects of “business to consumer” (B2C) electronic commerce. According to Computerworld, “Globalization is the marketing and selling of a product outside a company’s home country. To successfully do that on the Internet, a company needs to localize – make its Web site linguistically, culturally, and in all other ways accessible to customers outside its home te...
متن کاملGender-Based Differences in Consumer E-Commerce Adoption
Despite the spread of e-commerce, few studies have investigated gender-based differences in the adoption of consumer-oriented electronic commerce. Theory and evidence from other domains indicates that such differences may exist. Using innovation diffusion theory as a framework, we empirically investigate whether the impact of beliefs regarding the characteristics of e-commerce and the trustwort...
متن کاملذخیره در منابع من
با ذخیره ی این منبع در منابع من، دسترسی به آن را برای استفاده های بعدی آسان تر کنید
ژورنال
عنوان ژورنال: ACM Transactions on Information Systems
سال: 2023
ISSN: ['1558-1152', '1558-2868', '1046-8188', '0734-2047']
DOI: https://doi.org/10.1145/3587265